June 5 | 4:00-5:00 PM ET | 3:00-4:00 PM CT | 1:00-2:00 PM PT | Virtual Snack Tasting Experience

AI That Knows When to Pass: Human-AI Teamwork for Smarter Web Experiences

⚽ Innovation On and Off the Field

AI isn’t about chasing hype, it’s about knowing when to take the shot, and when to pass. Just like the new FIFA smart ball, today’s best AI systems don’t act alone, they anticipate, adapt, and collaborate.

From real-time decisions on the pitch to personalized digital experiences online, we’ll explore how AI paired with human input can deliver faster, smarter, and more impactful marketing.

🍿 Bonus: We’ll send you a curated snack box featuring flavors from participating Club World Cup™ nations. As we “travel” the globe, you’ll hear real-world customer stories, bite into local snacks, and get a front-row seat to the future of digital experience.

🎯 Why Attend?

  • Get an inside look at how Sitecore is pioneering AI 
  • Hear from AI leadership with Mo Cherif, VP of AI & Innovation at Sitecore
  • Understand the difference between automation and true AI orchestration with human-in-the-loop
  • Snack your way around the world with globally inspired treats tied to key customer stories
  • Reignite your roadmap with fresh ideas for personalization, content auditing, and digital experience optimization

🔑 Key Takeaways

  • How GEO (Generative Experience Optimization) is changing the way content gets created and personalized
  • Why purpose-built AI matters for the content and marketing lifecycles to deliver more accurate and relevant experiences 
  • The value of human-AI collaboration in reducing time, cost, and complexity

Spots are limited.
 Grab your seat, your snacks, and your passport to smarter digital experiences.

About Your Speakers

Mo Cherif
Mo Cherif, Vice President, AI and Innovation, Sitecore. Mo Cherif is Vice President, AI and Innovation at Sitecore with over 20 years of experience in digital experience, data science, and cloud solutions. Mo's expertise span AI, Employee Experience & Digital Experience.


Mo Cherif
Racheal Green, Snack Expert & Experience Host, Priority Experiences. Racheal Green has over 10 years of experience in hospitality and mixology. She combines her industry expertise and Level 1 Sommelier certification to craft interactive, story-driven events that unite and spark engagement.

Spots are limited.

Grab your seat, your snacks, and your passport to smarter digital experiences.

RSVP
At this event, a tasting kit will be provided at no cost to attendees. We reserve the right to withhold mailing kits based on our discretion. If, under applicable laws or the policies of your employer, you cannot attend this event or any of the activities being paid for in connection with it, please do not do so. By registering for or attending this event you certify that you are allowed to attend under the local laws and policies applicable to you. By registering for this event, you agree that your personal information (e.g., name, email, shipping address) is collected by us and shared with the event sponsor. This information is primarily used for shipping the tasting kits and facilitating the event. Your data will not be sold and will only be used in connection with this event. For more details, see our full terms and conditions here.