01
🤝
Create the connection
Start with a trade show, webinar, field event, campaign, or customer meeting.
Event-to-Pipeline Programs
Keep the momentum going after the event ends.
Turn trade shows, webinars, and field events into repeatable follow-up programs built around curated gifts, live experiences, and measurable sales conversations.
Built for field marketing, demand generation, ABM, sales, and customer marketing teams.
One coordinated follow-up
A thoughtful gift earns attention. A live experience creates connection. Sales gets the next conversation.
$77M+documented revenue impact across pipeline, renewals, and expansion
66%average registrant-to-attendee show rate
55%attendee-to-follow-up conversion
Globalmulti-region shipping and participant support
Trusted by leading B2B marketing and revenue teams
From event moment to revenue momentum
One connection. A clear next step.
We turn the attention your team has already earned into a coordinated sequence that gives prospects and customers a real reason to reconnect.
02
🎁
Send something worth opening
Use a curated kit or thoughtful gift to make the follow-up feel personal.
03
💻
Bring people together
Host a live tasting, workshop, or peer experience tied to your goals.
04
📅
Open the next conversation
Give sales a warmer, more relevant reason to schedule the meeting.
05
📈
Track the impact
Connect registrations, attendance, meetings, and pipeline back to the program.
The challenge
Big event energy fades fast.
A booth conversation, conference dinner, or webinar registration can create real interest. The problem is what happens next. Generic emails get ignored, sales outreach feels premature, and the relationship cools before it becomes pipeline.
✓Re-engage priority accounts while the original interaction is still fresh.
✓Reach more of the buying committee without another expensive in-person event.
✓Give sales a useful reason to follow up that does not feel like another pitch.
Built around your revenue goal
Use virtual touchpoints where they create the most leverage.
The experience changes. The objective stays clear.
Keep the trade show conversation alive.
Invite priority prospects to a hosted experience within days of the show. The gift earns attention, the event creates a shared moment, and your sales team gets a warmer path to the next meeting.
Higher response and registration rates
More qualified follow-up meetings
Stronger engagement from target accounts
1
Trade show attendeeQualified
2
Curated follow-up sentWithin 3 to 5 days
3
Hosted experienceShared, relevant, memorable
4
Sales conversationMeeting booked
Move active opportunities forward.
Create a natural reason to reconnect, involve more stakeholders, and build the human relationship around a deal without scheduling another product presentation.
Reopen stalled conversations
Engage executive and technical stakeholders
Create stronger account-level momentum
1
Active opportunityIn pipeline
2
Buying group invitedMulti-thread the account
3
Executive experienceRelationship building
4
Opportunity advancesNext stage
Reach the stakeholders who were not in the room.
Extend one strong in-person interaction across the account with personalized gifting and hosted experiences for the wider buying committee.
More executive participation
Greater account penetration
Improved cross-functional engagement
1
Champion engagedStarting point
2
New stakeholders addedBroader buying group
3
Shared experienceOne coordinated moment
4
Account expandsMore influence
Turn customers into renewals, expansion, and advocacy.
Use education, appreciation, peer networking, and executive engagement to strengthen the relationship long after the initial sale.
Stronger renewal engagement
More expansion conversations
Customer stories and referrals
1
Customer milestoneTrigger
2
Appreciation touchpointThoughtful and branded
3
Peer experienceCommunity and education
4
Relationship growsRenew and expand
Connected program examples
Built to extend the moments you already invest in.
Start with one follow-up campaign or create a repeatable playbook across your full event calendar.
Pipeline Generation
Webinar Attendance Program
Challenge
Registration is easy to earn, but attendance and meaningful follow-up are harder.
Program
Pair the webinar with a curated gift and hosted experience that leads naturally into a sales conversation.
Higher attendanceBetter follow-upMore meetings
Deal Progression
Trade Show Follow-Up Program
Challenge
High-value booth conversations disappear into the same post-show email sequence.
Program
Invite priority contacts to an exclusive experience while the original conversation is still fresh.
Warm re-engagementMeeting conversionExecutive access
Account Expansion
ABM Buying Group Program
Challenge
One champion is engaged, but the rest of the buying committee remains out of reach.
Program
Use personalized gifting and a shared virtual experience to bring more stakeholders into the relationship.
More stakeholdersAccount penetrationPipeline velocity
Documented client impact
Memorable experiences. Measurable outcomes.
The strongest message is not that the events are fun. It is what happens because people attend.
OneStream
$4.1M in pipeline from 3 events
“We wouldn’t hit our pipeline goals without Priority Experiences.”
153 MQLs, 54 meetings, and $919K in closed-won revenue.
$5Min influenced pipeline across FireMon programs
32sourced opportunities created for Postal
438MQLs generated across eight Rapid7 events
Fully managed execution
One partner from invitation to follow-up.
Your team keeps control of the strategy and relationships. We handle the moving parts that make the program work.
🧭
Program strategy
Goals, audience, timing, format, and recommended playbook.
✨
Experience design
Curated concepts aligned with your brand, audience, and budget.
📝
Registration pages
Custom pages, forms, tracking, and participant data collection.
🎁
Kits and gifting
Product sourcing, packaging, customization, and thoughtful presentation.
🌍
Global fulfillment
Domestic and international shipping coordination and support.
💬
Participant support
Reminders, address follow-up, replacements, and attendee questions.
🎙️
Expert hosting
Professional facilitators who make the experience engaging and polished.
📊
Reporting and attribution
Registration, attendance, engagement, and follow-up data for your team.
Make your next event work harder after it ends.
Turn one moment of attention into an ongoing program that creates meetings, advances opportunities, and strengthens customer relationships.
Schedule a Strategy Session